🎥 VIDEO — Patient Archetypes

This video is coming soon. It will be embedded here. Watch it before reading the page below.

Most patients fall into one of seven recognisable types. Identifying which one you're talking to in the first 2 minutes changes how you run the rest of the call. You don't need to ask — they tell you by how they open.

• 🚫 Archetype 1: The Surgery-Avoider

• 👤 Archetype 2: The Chronic Pain Veteran

• 🔬 Archetype 3: The Researcher

• 💰 Archetype 4: The Price Shopper

• 👥 Archetype 5: The Spouse-Driven Patient

• 🤔 Archetype 6: The Cautious Skeptic

• 👨‍⚕️ Archetype 7: The Physician-Referred Patient